Indoor Playground Design Company

Since the early 1980’s indoor playground equipment has remained pretty much the same. Your standard set of crawl tubes, slides, hanging punch bags, ball pits, trolley rides, and padded decks

indoor small playground for toddler play
jungle gym commercial playground equipment for indoor party centers

Indoor Playground Design Challenge

Indoor climbing structures, softplay, soft modular play or jungle gym, whatever you call it, was a timely market innovation that turned the playground business upside down, and brought a new form of children’s fun and entertainment to the indoor amusement industry.

Although indoor playgrounds are still the number one party center activity for families with young children, that demographic continues to shrink…

As kids grow older and enter that TWEEN age group of 9 to 12 year olds, new social forces including access to always-on entertainment, mobile phones and new entertainment options (VR, AR, XR, ubiqutous nature of video games, etc), our kids are literally pummelled with options. Many of which (in this authors estimation) are ripping away the innocence of youth, resulting in kids growing up faster than maybe they need to.

Within this new gaming paradigm, traditional indoor play, or soft modular playgrounds, jungle gym, or climbing apparatus, all have one thing in common, they are best suited for younger children, ages 4 to 8 years.

Demographics & Playground Designs

In many communities, this demographic of tweens presents a large and growing cohort of opportunity that traditional climbing structures on their own, are no longer able to provide.

This in turn creates a smaller draw and diminished revenue potential for indoor party center owners whose attraction mix is exclusively based on traditional indoor playground equipment.

If your business planning is focused on the 8-9 years and under crowd, it’s all good. A SMART well designed, traditional indoor soft playground will deliver the excitement and repeat traffic you seek.

For amusement developers looking to provide an indoor play entertainment experience with the potential to attract the full family demographic, including 9-12 years with their parents, we have a SMART update that will provide that extra bump of excitement and interactivity required to appeal to this tween opportunity.

 

PlayMiles is Airmiles for kids to collect and redeem points
by SMART PLAYGROUNDS

Interactivity & Repeat Play

In a changing demographic, it is imperative for your business to recognize, and change with it. By offering a variety of active play and playground challenges, your center can brand-out from the other locations, offer the entire family, including tweens and their parents a unique active experiential adventure.

Within a well-rounded play experience, parents and their tween children are looking for alternate sources of playful inspiration and challenges, SMART Playgrounds and PlayMiles can help you deliver something unique and challenging that generates instant repeat play.

"Play, Collect, Redeem - AirMiles for Kids"

turn any indoor playground into a smart playground

With PlayMiles

Playlab mission: spell caster

An indoor play experience for a changing demographic of pre-teens, tweens and their parents.

 “Active participation for the entire family.”

Indoor Playground Meets Interactive Adventure Game

PlayMiles brings an updated design to your indoor playground structure, with an active adventure game upgrade that extends the entertainment value and demographic appeal of your indoor playground, while still providing the core experience of active play.

Designed specifically to help indoor party centers, children’s entertainment centers, and attractions catering to young families, brand-out from the competition and drive new revenue from preteens, tweens, younger teens and their parents.

A PLAYGROUND ADVENTURE GAME

A unique, age-appropriate adventure game that turns your indoor playground and your party room (optional), into a live action adventure game challenge.

Indoor Play - Gamified